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Learn AI for Sales, from the Beginning

Plain English guides for reps and managers who are new to AI. Start at the top and work down, or jump to the question you have today.

GuideStart Here: AI for Sales in Plain EnglishNew to AI in sales? Start here. A plain English guide for sales reps: what AI is, how to use it safely and a reading order you can follow at your own pace.Read itGuideWhat Is AI? A Plain English Guide for SalespeopleWhat is AI, in plain English, for salespeople? Think of a brilliant new hire on day one. See what AI does well in selling, what it gets wrong and how to use it.Read itGuideHow AI Assistants Actually Work (and Why They Get Things Wrong)How AI assistants work, in plain words for sales reps: prediction, training versus context, web search and CRM connectors, and how to catch the mistakes they make.Read itGuideYour First Hour with AI at WorkA guided first hour with AI for sales reps: set up a safe account, write a mini context, improve a real email, check the output and save a prompt you can reuse.Read itGuidePrompting 101: How to Ask AI for What You Actually WantA beginner's guide to writing AI prompts for sales: the five part GCIRF method, a before and after, how to give feedback and three easy techniques to try today.Read itGuideIs It Safe to Use AI at Work? What Sales Reps Need to KnowIs it safe to use AI at work? Yes, with three habits: the right account, the right data and a check before you send. Plain rules for sales reps, plus what to do if you slip.Read itGuideAI Words You'll Hear (and What They Actually Mean)24 AI terms salespeople hear at work, grouped by situation: tool meetings, assistant setup, errors and vendor pitches. A plain meaning and why it matters for each.Read itGuide10 Myths About AI in SalesTen common myths about AI in sales, from 'AI searches the internet' to 'AI will replace reps,' each with an honest correction and one thing to do instead.Read itGuideFree vs Paid AI Tools: What's the Difference for Work?Free vs paid AI tools for work: the real difference is who owns the account. What typically changes across personal, business and enterprise plans, and what to ask IT.Read itGuideWhat AI Can't Do in Sales (Yet)The honest limits of AI in sales: facts it wasn't given, reading the room, trust, deal politics, commitments and more, with how to work around each one.Read itGuideHow to Tell If Something Was Written by AIThe six patterns that make sales emails read as generic AI, why buyers delete them, and how to write with AI so it sounds like you: voice, banned phrases, a quick edit.Read itGuideHow to Talk to Your Manager About Using AIHow to talk to your manager about using AI: ask what's approved, propose one small experiment you can measure, share the win and answer a skeptical boss calmly.Read itGuideFind Your Path: Where Are You Starting?New to AI, a prospecting rep, a closing rep or a sales leader? Pick your starting point and get 3 to 5 free reads in order, plus the next step that fits where you are.Read it

AI for Sales Certification

Practice this on your own accounts

10 self paced sessions, an optional weekly live class and a graded capstone, all practiced on your own accounts. Membership is $50 a month. Add the $250 certification when you're ready.

See the course

Not sure where to start? Take the 2 minute assessment